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Katie Orzeck

  • Work
  • #100DAYPROJECT
  • About

E-commerce Concept Development

Ralph Lauren

MY ROLE UI/UX Designer, Wireframes and Prototyping, C-Suite Presentation Design

PROBLEM Lauren Ralph Lauren needed to grow with a younger audience and present itself as a trendy clothing brand.

OUTCOME Although concepts were well-received by the C-Suite, these projects weren't put into production due to budget restraints.

I was put on special projects to develop new digital experiences the company hadn’t yet done, to keep up with new technologies. Here are some examples of the work I’ve produced that were presented to C-Suite leadership.

360-lp.jpg
2-iphones.jpg
hor-iphone.jpg
2-iphones_items.jpg
mcom-360-1.jpg
mcom-360-2.jpg
Fa16-Lauren-FacebookCanvas-Ad_scroll.jpg
sp16-yahoo.jpg
yaoo-lp.jpg
runway-ad.gif
lily-concept.jpg